Fix Your Funnel with AI: Spot the Leaks Before You Lose Leads
- Ryan Tungseth
- Mar 21
- 3 min read
86 people tried to contact us—and we nearly lost them all.
Last week, Growth Forge Studio had 86 form opens on our website.Guess how many submissions we got?
Zero.
Turns out, the submit button was cut off on mobile. People were filling out the form… and couldn’t hit send.
We fixed it immediately, but it raised a bigger question: How many other funnel leaks are we not seeing?
Whether it’s a broken form, clunky copy, or missing CTA—your funnel might be costing you leads. But there’s good news: AI can help you find the leaks before your next 86 customers slip through.
What Does “Fixing the Funnel” Even Mean?
Your funnel is the path a potential customer takes from interest to action.
It might look like:
Landing page → Lead magnet → Email series → Booking link
Instagram post → Link in bio → Offer page → Free call
Google ad → Dedicated landing page → Thank you page → Follow-up
But even small issues—bad copy, weird formatting, or unclear next steps—can stop people cold.
The tricky part? You don’t always know where the breakdown is. That’s where AI can help.
How AI Helps You Spot the Leaks
We use AI every month to audit and improve our landing pages and funnels at Growth Forge. Here’s how you can do the same:
🔍 Step 1: Map Your Funnel
Write out every step your user takes from first click to final action.
Example:
Instagram Ad → Landing Page → Lead Form → Thank You Page → Email Follow-Up → Discovery Call Page
💬 Step 2: Ask ChatGPT to Analyze It
Prompt:
“Act as a conversion strategist. Here's my funnel: [insert steps]. What parts of this journey might be unclear, missing trust signals, or likely to cause drop-off? Suggest improvements.”
It’ll give you ideas you might not have thought of—like whether your form has too many fields, or if your thank-you page is a dead end.
📱 Step 3: Check Mobile with AI Help
Ask:
“Does this landing page copy feel clear and actionable to a busy mobile user? Rewrite it to feel faster and more compelling.”
Also: test everything on mobile. Learn from our mistake.
🧠 Step 4: Use Grok (or Similar) to Simulate Behavior
Grok or similar AI tools can give you behavioral signals based on your content and layout.Want to go deeper? Use heatmaps or screen recordings with tools like Hotjar or Microsoft Clarity.
Real-World Funnel Fixes We’ve Made
At Growth Forge, we now:
Review tone and clarity with ChatGPT monthly
Adjust wording to better match our target audience
Run multiple landing pages depending on traffic source
Google Ads → High-credibility, benefits-first
Social → Conversational, curiosity-driven
Email → Warmer tone, urgency built-in
All with AI’s help.
Common Funnel Leaks (AI Can Catch These)
Submit buttons hidden on mobile 😬
Confusing or generic copy
Weak or missing CTAs
Asking for too much info too soon
Broken links or redirect loops
No trust signals (like testimonials, guarantees, or examples)
You don’t need to guess—you just need better visibility.
Tools We Use
ChatGPT – Funnel audits, copy reviews, tone analysis
Grok – Simulate user behavior, identify friction
Hotjar or Microsoft Clarity – Heatmaps and session replays
Notion – Document funnel steps, prompts, and fixes over time
Final Takeaway
You don’t need to rebuild your funnel—you probably just need to fix a few small things.
AI makes it easier than ever to spot where your customers are getting stuck and what you can do to nudge them forward.
Check your own funnel this week. And hey—if you tried to contact us recently and couldn’t… we’re really sorry. The form works now.
📩 Want help spotting and fixing funnel leaks with AI? Connect with us and see if our form is fixed and never miss a fix-it-first idea.
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